Belk’s Brigade 5k – It’s the small things that impress runners the most
When it comes to races, I truly believe that it is the small
things that make the most difference.
Earlier this week, I opened my mail box to find a large envelope
from the Belk’s Brigade 5k.
Inside, I found my award from the race, and I found a
fantastic hand written note from Kathi Belk congratulating me for winning my
award and thanking me for running her race.
I did not ask Kathi to send me my award. Nor did Kathi did
she have to do it, but she did.
Why more race directors do not take this approach; I do not
know. In our world today there is pretty much a race of some distance every
weekend and more often than not, multiple races in the same day.
The reputation of a race can make or break it from a
financial perspective.
Having a good reputation means when runners are spending
those long runs together, the stories that they swap about races carry a lot of “weight”. Having
a positive story to share makes other runners think “I might want to run this
race”.
I commend Kathi for making this effort, and I urge everyone
to check out her race next year. The race is usually on a Saturday afternoon around 5pm in September at Frank Liske Park in Concord, NC.
Sharing one thought at time,
The Cool Down Runner
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